BRANDING

AbiHo

November 18, 2025

Project Overview

AbiHo is a Bangladesh-based export garment business connecting locally produced apparel with international markets. The identity was developed to give the brand a clear, confident presence—one that feels contemporary, reliable, and ready to operate beyond the local market.

Project Overview

AbiHo is a Bangladesh-based export garment business connecting locally produced apparel with international markets. The identity was developed to give the brand a clear, confident presence—one that feels contemporary, reliable, and ready to operate beyond the local market.

Project Overview

AbiHo is a Bangladesh-based export garment business connecting locally produced apparel with international markets. The identity was developed to give the brand a clear, confident presence—one that feels contemporary, reliable, and ready to operate beyond the local market.

The Challenge

As an export-focused business, AbiHo needed to communicate professionalism before a conversation even began. The brand required an identity that could feel credible to international buyers while remaining connected to its Bangladeshi roots.
The goal was to create something simple and recognizable—not overly decorative, but distinctive enough to work across digital, packaging, and business applications.

The Challenge

As an export-focused business, AbiHo needed to communicate professionalism before a conversation even began. The brand required an identity that could feel credible to international buyers while remaining connected to its Bangladeshi roots.
The goal was to create something simple and recognizable—not overly decorative, but distinctive enough to work across digital, packaging, and business applications.

Logo construction

Logo construction

The Solution

The identity balances boldness with simplicity. A strong black wordmark establishes trust and clarity, while the orange symbol introduces energy and recognition.
The result is a flexible identity designed to feel equally comfortable on a garment package, social media post, business document, or international-facing brand communication.

The Solution

The identity balances boldness with simplicity. A strong black wordmark establishes trust and clarity, while the orange symbol introduces energy and recognition.
The result is a flexible identity designed to feel equally comfortable on a garment package, social media post, business document, or international-facing brand communication.

color palette

color palette

TypoGraphy

TypoGraphy

Logo Variations

Logo Variations

Mockups

Mockups

Deliverables

  • Logo Design
  • Brand Guidelines

  • Social Media Assets
  • Packaging Design

Conclusion

AbiHo’s identity turns a straightforward export business into a more recognizable and confident brand. Through a focused logo, purposeful color system, and flexible visual language, the identity creates a foundation built for both local operations and global-facing communication.

Conclusion

AbiHo’s identity turns a straightforward export business into a more recognizable and confident brand. Through a focused logo, purposeful color system, and flexible visual language, the identity creates a foundation built for both local operations and global-facing communication.

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